Timothy
Eaton (1834 - January 31, 1907) was a Canadian businessman
who founded the Eaton's department store, one of the most important
retail businesses in Canada's history. He was born in Ballymena,
County Antrim, Northern Ireland, of a Protestant Scottish ancestry.
As a 20-year-old Irish apprentice shopkeeper, Timothy Eaton sailed
from Ireland to settle with other family members in southern Ontario,
Canada. In 1861, with the help of his brothers Robert and James,
Timothy Eaton set up a bakery business in the town of Kirkton,
Ontario which went under after only a few months. Undaunted, he
opened a dry goods store in St. Marys, Ontario. In 1869, Eaton
purchased an existing dry-goods and haberdashery business at 178
Yonge Street in Toronto. In promoting his new business, Eaton
embraced two retail practices that were ground-breaking at the
time: first, all goods had one price (no haggling) with no credit
given, and second, all purchases came with a money-back guarantee
(a practice expressed in what would become the long-standing store
slogan of "Goods Satisfactory or Money Refunded").
Toronto bronze statue of Timothy Eaton in 1919. This statue
now sits in the Royal Ontario Museum in Toronto, and its replica
sits in the MTS Centre in Winnipeg. Starting in 1884, Timothy
Eaton introduced Canada to the wonders of the mail-order catalogue,
reaching the thousands of small towns and rural communities with
an array of products previously unattainable. In these tiny communities,
the arrival of Eaton's catalogue was a major event. More than
clothing, furniture, or the latest in kitchen gadgetry, the catalogue
offered milking machines, and just about every other contraption
or latest invention desirable. And, when rendered obsolete by
the new season's catalogue, it served another important use in
the outdoor privy of most every rural home.Timothy Eaton spawned
a colossal retail empire that his offspring would expand coast
to coast, reaching its high point during World War II, when the
T. Eaton Co. Limited employed more than 30,000 people. Although
Timothy Eaton did not invent the department store, nor was he
the first retailer in the world to implement a money-back guarantee,
the chain he founded popularized both concepts and revolutionized
retailing in North America. Timothy Eaton died of pneumonia on
January 31, 1907 and is buried in Mount Pleasant Cemetery in Toronto.
He was succeeded by his son, John Craig Eaton. Quelle
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